Social media is inevitable these days. Facebook and Twitter are used by companies quite a bit to get information out quickly. The question then becomes about who you should be following. This isn’t only to learn information quickly, but to recognize who could help you get information out. Craft and Growler is that for me. They use their twitter to get out information about events and what/how many beers they have (42 currently). They don’t have a blog, but they do provide a wealth of information, and everyone knows information is key.